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Praxis Seek · social listening

Find the customers who are already asking for help

Every day, people post that they need what you sell — and the first helpful answer usually gets the call. Praxis Seek monitors public posts through connected accounts, drafts a helpful reply that a rep approves before anything is posted, qualifies the need with a few questions, and hands the conversation to the rep.

Book a consultation See the flow
Every reply approvedNothing is posted until a rep says yes.
A new lead sourceOn top of the leads your company already issues — found and won by your own reps.
Wired to every Praxion toolFrom the first reply to the audited sale and the follow-up.
How it works

Self-sustaining reps, a steady new lead source

Your best reps already find business on their own. Praxis Seek makes that a system: it watches for people asking for help, drafts the first reply, and moves the conversation to the rep — so every rep can find, help and win customers between company appointments.

  • Found — public posts and requests for help, through accounts your company connects
  • Answered — a helpful reply drafted in your voice, posted only with the rep’s approval
  • Qualified — a few short questions, then a direct message or a visit to the rep’s page
  • Won — the same audited path to a sale as every other lead

Pest control: a homeowner posts about ants in the kitchen; the rep’s approved reply arrives first, and the inspection is booked by evening.

The flow

From a public post to a completed, audited sale

Praxis Seek ties into every other Praxion tool. Each step below shows which one handles it.

Piloting · available in tailored builds · every reply approved by a person

  1. Seek

    Praxis Seek

    Public posts and requests for help, found through connected accounts and matched to what you sell and where.

    Landscaping: “Anyone recommend someone to redo our backyard before spring?”

  2. Reply, approved

    Praxis SeekRep approval

    A helpful, on-brand reply is drafted. The rep edits or approves it; nothing is posted without that yes.

    Pest control: a short answer on what to check first, posted only after the rep taps approve.

  3. Qualify

    Praxis Virtual Sales Rep

    A few short questions — what, where, when — then an invitation to message the rep directly or visit the rep’s page. Routine replies are drafted for the rep’s approval.

    Boats and marine: size, intended use and timeline gathered before the first call.

  4. Route

    Praxis TruePairPraxis TrueEdge

    The lead goes to the best-fit rep, then down one of two paths.

    In-person appointmentBooked into the rep’s calendar.Virtual inspection & demoPraxis EaveDrop measures from the address — only for leads the rep found online themselves.

    Exterior remodeling: the roof is measured before anyone drives out.

  5. Demo & quote

    Praxis QuotePraxis EaveDrop

    In person, or on a video call for self-sourced leads — priced from the approved sheet, with every version saved.

    Automotive: payment, trade-in and incentives figured once, on the approved program.

  6. Sale & schedule

    Praxis CommandPraxis Podium

    The sale is booked against real availability, leadership sees it at once, and the win posts to the team chat.

    Farm and equipment: delivery set against the unit actually on hand.

  7. Paperwork audit & submission

    Praxis Audit

    Forms are checked against the quote and the CRM and submitted only when complete; the commission is checked when it pays.

    Cable and internet: the plan sold matched to the order before it is submitted.

  8. Follow-up

    Virtual Sales Rep

    Thank-you and follow-up drafted for approval, and a review request; leads that didn’t buy are re-worked by Virtual Sales Rep, on the rep’s approval.

    Interior remodeling: a check-in after the crew leaves, and a review link at the right moment.

Virtual demos are for self-sourced leads only. A virtual inspection and demo is used only for leads a rep found online themselves. Leads your company issues keep your standard appointment process.

The math

What a self-sourced lead channel could add

Self-sustaining reps find and help customers in need on their own — a new lead source on top of company leads, plus the efficiency gains of the CRM itself. Here is the arithmetic for a large field organization.

1,800reps
5self-sourced sales per rep, per year
$3,000average sale
$27,000,000in new annual revenue

Illustrative scenario, not a forecast. Your numbers will differ. Self-sourced leads are submitted to the company only when a sale closes.

Ground rules

Helpful first, and always approved

  • Public posts only, through accounts your company connects
  • Every reply approved by a person before it is posted
  • Virtual demos only for leads a rep sourced themselves
  • Opt-outs honored, with send windows and quiet hours for every message
Around every step

The team chat keeps up

Praxis Podium posts each win as it lands; Praxion Coach answers reps’ questions with answers that worked before.

After the sale

Praxis Predictive Canvas

The best nearby homes or businesses to visit next, so reps arrive with local credibility: “we just finished the job down the street.”

Turn every rep into their own lead source

Tell us what you sell and where. We’ll show you what Praxis Seek would find for your team, and how it connects to the rest of your build.

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